2004
SAMSUNG ELECTRONICS
ANNUAL REPORT
HOW
DOES
TOMORROW
FEEL?
> > > > > > > >
> > > > > > > >
HOW
DOES
TOMORROW
FEEL?
02 UBIQUITOUS SAMSUNG GETS IT
13 CONFIDENT MESSAGES FROM MANAGEMENT
21 GLOBAL LEADING THE WORLD
29 GROWING BRANDING & MARKETING
35 SHARED SERVICE & SUSTAINABILITY
41 INNOVATIVE BUSINESS REVIEW & PREVIEW
53 PROFITABLE FINANCIAL STATEMENTS
66 WELL-GOVERNED BOARD OF DIRECTORS
68 BLUE CHIP INVESTOR INFORMATION
69 NETWORKED AROUND THE WORLD
For the convenience of the reader, all 2003 and 2004 figures in this report have been converted to US dollars at an exchange rate of USD 1= KRW 1,043, the rate in effect as of the 2004 balance sheet date.
01
>>>>>>> WHAT WILL TOMORROW BE LIKE?
NOBODY KNOWS FOR SURE, BUT COME INSIDE,
MAKE YOURSELF COMFORTABLE, AND SEE HOW OUR VISION OF IT FEELS . . . >>>>>
>>>>>> WHERE S THAT DESSERT RECIPE
MY FRIEND WAS RAVING ABOUT? >>>>>
>>>>>> WITH AN INTERNET REFRIGERATOR,
IT S ALWAYS RIGHT THERE.
SAMSUNG GETS IT. >>>>>
03