Logitech s
Most Important Products
Logitech® P4 Mouse
(1982) Logitech s first mouse, the P4 was one of the first commercially available mice. Designed for use with graphics and network workstations,
the P4 offered the combination of optical technology and mechanical tracking (opto-mechanical), and delivered greater tracking precision than did mechanical mice. Introduced at a price of 9 (U.S.), the P4 preceded the introduction of the graphical Macintosh® and Windows® operating systems, which would help the mouse become a symbol of the personal computer and one of the most often used devices in the world. The P4 also gave birth to the R4, the world s first intelligent mouse, featuring an onboard microprocessor.
HP mouse
(1984) For an OEM deal with HP, Logitech made a huge leap toward establishing a viable business of making mice. HP was the first partner for which Logitech manufactured its two-button opto-mechanical mouse the company produced just a few thousand units a month. However, HP was the first of a list that would later include AT&T, Olivetti, DEC and Apple.
Logitech® C7 Mouse
(1985) Sold for a breakthrough low price of in the U.S., the C7
quickly catapulted Logitech into the home market. Within three years of the
C7 s introduction, Logitech s business was equally split between OEM and retail, giving the company brand recognition among the growing number of home personal computer users and providing the increased revenue the company needed to go public. The C7 also offered technological breakthroughs: It drew its power from the personal computer s RS232
serial interface, eliminating the need for an external power supply.
ScanMan 32
(1988) Logitech s handheld scanner was the company s first imaging product, a step beyond the company s core mouse business. ScanMan 32
recorded images in black and white, but the product line evolved to include handheld color scanners, and eventually flatbed scanners. Logitech eventually left the scanner business but would later apply its imaging expertise to its highly successful webcam business.
Logitech S9 Mouse
(1989) Further strengthening Logitech s brand identity, the S9 was
Logitech s first mouse to include the company s now well-known consumer logo, designed by creative consultancy Frog Design. The mouse s industrial design was also a departure from the boxy shape of previous